All Elite Wrestling has done a great job with a marketing campaign that's seen the company put up billboards in Times Square and collaborate with well-known franchises like Batman and Rick and Morty.
However, perhaps their biggest move to date came last night when it was revealed that they had purchased a full page ad in the official Super Bowl LIV program. That was available to buy during the Big Game and will also be sold moving forward on NFLShop.com, so it's reach will be well beyond those who attended the game at Hard Rock Stadium.
Getting space in this program is no easy feat but seeing as Tony Khan is the co-owner of the Jacksonville Jaguars, he was likely able to pull some strings. This is definitely a good move for AEW and it will be interesting seeing if ratings continue to increase for the show moving forward, especially with WrestleMania fast approaching.
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