On the latest edition of The Wrestling Observer, Dave Meltzer confirms that Roman Reigns has now surpassed John Cena as the top merchandise seller in WWE.
It is worth pointing out that Cena been away from the ring working on film and TV projects for quite some time, which could have contributed to his merch sales taking a bit of a hit. Plus, regardless of what type of reaction Reigns typically gets, WWE has been pushing him as the "top guy" for years now, so that's obviously going to play a part.
The Leader of The CeNation will be returning to action very soon, though, so The Bug Dog might want to watch his yard!