Last October, Make-A-Wish kid Alex "The Bulldog" was given the chance to visit Mattel and design an action figure for both himself and a special one of a kind John Cena which the leader of the Cenation later gave the thumbs up to. Well, WWE has now announced that the toy is getting a limited release and can be pre-ordered by clicking here.
Mattel, Toys“R”Us and WWE are partnering with Make-A-Wish to launch the new John Cena action figure which will be available exclusively at Toys“R”Us stores nationwide beginning Tuesday, August 15th and for every purchase of the action figure, Mattel will donate a portion of the proceeds to Make-A-Wish to support the wish granting efforts of the organization.
The figure features John Cena looking match-ready in red, white and blue, stars-and-stripes ring gear. The patriotic colour scheme is the result of input from Alex, a Make-A-Wish kid from Los Angeles. Alex worked with the teams at Mattel and WWE to put his personal design on the new action figure and is an example of the hundreds of wish kids who have wished to meet John Cena and have been forever changed as a result. Having granted more than 500 wishes to date, Cena is the most popular celebrity wish granter in Make-A-Wish history.
"Having the opportunity to meet Alex and witness first-hand his vision behind the action figure was an incredible experience," said WWE Superstar John Cena. "There is nothing more humbling than a child who could ask for anything in the world asking to meet me, and I will continue to grant wishes as long as I am asked."
Here's a video featuring the John Cena action figure if you need a reminder of what it looks like.